Websites & marketing sites
Fast, accessible, on-brand sites built to turn visitors into customers. Looking good is the minimum. Loading fast and getting found is the job.
Houtos Labs designs and builds websites and apps from the ground up, and grades each one at the start and again at launch. More than 25 years in design and technology. Founded in California, working in California and Oregon, building for clients around the world.
Every kind of web and app product, built from the ground up and graded to a standard you can check. This is the working list of what leaves the studio.
Fast, accessible, on-brand sites built to turn visitors into customers. Looking good is the minimum. Loading fast and getting found is the job.
Products and internal tools with real logic and state behind them, built to stay quick and easy to maintain, with security graded like everything else.
Apps that feel native on phones and tablets, designed around how people use a phone on the move.
Storefronts and checkouts tuned for conversion and trust. That's where browsing turns into buying.
Analytics and admin screens that make complicated data easy to read. Our own Grader is built on the same skill.
The engine room. Documented services, data models and integrations that hold everything else together without drama.
On-chain apps, wallets and integrations, held to the same evaluation standard as everything else we ship.
Modernize an aging site or change platforms without losing what already works. We measure before and after, so the numbers show what the move changed.
…and more. If what you need isn't on this list, ask. We'll give you a straight scope.
Before anyone designs a thing, we measure. Every build is graded on the same six lenses at the start and again at launch, so the quality shows up on a report instead of in a sales pitch. The tool is The Grader. We built it, and we grade our own site with it.
Every check in those grades is labeled Measured, meaning a real check confirmed it, or Estimated, meaning it was worked out from observable signals and stays marked that way until the live scan confirms it.
We measure where things stand today and rank it in plain English: what's strong, and what's holding the work back.
Each decision traces back to a measured signal, so the effort goes where it moves the score.
We measure again and show you what moved, in the same terms we started with. If the work paid off, that's where you'll see it.
Always in this order, so the plan can be repeated and the result gets measured instead of guessed.
Grade the starting point, then agree in numbers on what "better" means.
Shape the experience and interface around your real goals and limits.
Engineer it properly, with speed, accessibility, security and upkeep all on the checklist.
Measure again against the baseline and report the difference in plain terms.
Keep refining where the numbers point, so the quality holds after launch.
Decades of practice, rooted on the West Coast, working with clients wherever they are.
Tell us what you're planning, whether it's a website, an app or anything else that runs on the web, and we'll give you a straight scope. If you're not ready to talk, run a free grade on your current site first. It gives the first conversation something concrete to start from.
25+ years in design & technology · founded in California, operating in CA & OR · building globally · hiring for design? see web design services · questions go to hello@houtoslabs.com